Now that you have finally achieved your long-awaited hair color makeover, it’s time to focus on post-color care, especially if you chose a permanent hair color. While permanent formulas deliver long-lasting shine and rich pigment, they also open the hair cuticle during the coloring process, leaving hair prone to dryness and fading. This makes following a dedicated post-color hair care routine essential. With the right steps and color-protective products, you can maintain vibrancy, enhance shine, and even reduce frequent salon visits. Here’s a simple yet effective routine to keep your permanent color looking rich, radiant, and glossy.

Why Post-Color Hair Care Is Important?

Permanent hair color opens the hair cuticle, lifts the natural pigment from the hair, allowing the color molecules to enter and work its magic. This makes hair prone to damage, making post-color care imperative. Here’s why you should follow a dedicated regime post coloring your hair.

• Maintains colour vibrancy and slows fading
• Keeps the cuticle smooth for shine and softness
• Replenishes the moisture lost during colouring
• Shields hair from heat, UV, and environmental stress
• Preserves richness of permanent and demi-permanent shades
• Reduces damage and extends time between salon visits

 3-Step Hair Care Routine for Colored Hair

Here’s a step-by-step routine for post-color hair care:

Step 1: Cleanse with Color Protection Shampoo

Start your colored hair care routine with a gentle, color protect shampoo. These mild shampoo formulas gently remove impurities from the hair, maintain your hair’s natural oils and prevent pigment from washing out too quickly. Use lukewarm water for deep cleaning and finish with a cold rinse to help keep the cuticle closed and your color locked in.

Consider using L’Oréal Professionnel Vitamino Color shampoo for best color protection. Formulated with resveratrol and polyphenol, this color protect shampoo prevents color from fading for up to 8* weeks. What’s more! This shampoo protects hair fibre from damage to maintain salon-fresh results for longer.

^{*Instrumental Test: Shampoo + Mask + Serum vs. Non-Conditioning Shampoo}

Step 2: Nourish Deeply with Color-Safe Hair Mask

Permanent hair color often makes the hair fibre more porous. Hence, a hydrating, color-safe mask can be your best weekly ritual. Choose a rich formula to replenish moisture and strengthen from within the cuticle. Not only does this keep your hair smooth and manageable, but it also helps your color reflect light more evenly, giving it an overall radiant result.

We recommend using L’Oréal Professionnel Vitamino Color mask. Infused with Resveratrol, Panthenol, and other caring ingredients, this cream-based hair mask strengthens hair fibre from root to tips. Regular use of this color protect mask ensures color from fading for up to 8* weeks, leaves you with 5X* shinier hair and 48h* long-lasting shine.

^{*Instrumental test with shampoo + mask}

Step 3: Protect With A Lightweight Serum

Finish with a color protect hair serum to lock in hydration and preserve your color. Serums help smooth the cuticle, decrease frizz, and add shine. Put a few drops on damp hair to protect against heat styling and environmental stress. Later, use a tiny amount on dry hair for an instant glossy refresh.

Additional Tips On How to Maintain Colored Hair

• Reduce washing frequency to slow color from fading
• Apply heat protectant before styling and use heat styling tools at lower temperatures
• Protect the hair from sun exposure by using UV sprays or hats
• Use color-safe dry shampoo between washes
• Avoid chlorinated pools or use a protective swim cap

See! Caring for colored hair doesn’t need to feel complicated. With just a dedicated 3-step routine using color protect shampoo, mask, and serum and a few smart habits, you can keep your hair color vibrant, nourished, healthy, glossy and salon-fresh every day. Need professional help for colored hair? Pay a visit to your nearest L’Oréal Professional partner salon and get the best care.